Facebook Profile is asset for women event success. The second thing people see after the headshot photo of the Facebook Profile is the “About” section. This section allows people to get quick glance to learn about profile owner. See mobile screen shot taken with Android where orange circle highlights the “About” section below.
Complete the “About” section “Work” area with most updated title information. Keep title brief because the screen has limited space for user to view from a mobile, laptop and desktop.
Note: Most Facebook users are actively using mobile to communicate on Facebook Application (App) of the social media network.
Leave enough space for company name to also display. When inserting company name next to job title, you are able to link to an active company Facebook Page for company increased exposure. See both mobile screen shots with orange circles above and below.
When people see the “About” section and it interests them, they will click to learn more about the profile owner. This is opportunity for people to click “Like” on company Facebook Page. See mobile screen shot of company Facebook Page with orange circle on “Like” option below.
The next blog article will be about Facebook Page Photos for Women Event Success.
What is your opinion on Facebook Profile “About” section for women event success? Comment below and thank you.
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